I, John Paul Mendoza, as an Digital Real Estate Service Staff, I.T. and a researcher of R.A Cuervo, where my second home is, is honored to be sponsored by my very kind boss Mr. Ramon CF Cuervo III to attend the “Internet Cashflow Mastery Workshop” held at Vista Center located at Upper Ground Floor Worldwide Corporate Center, Shaw Boulevard, Mandaluyong City.
The workshop is all about how to earn cash using our high-technology gadgets like Personal Computer via internet. After the workshop, I learned many things and I want it to apply on my work for us to earn more income.
The program was hosted by a jolly foreigner named Mr. Khoa Bui, internet marketing specialist. He discussed about how making an income online. He also taught us that online marketing should be treated as a career and not a past time hobby. And he also quoted “This is not a hobby, it’s a real online business” and the one final rule “Just finish it”, finish what you started even if the primary and initial articles are not so good. When planning to have a Passive Income, we need foundation and build a formula, there are four formulas on having Passive Income Foundation. First we need leads or prospect clients, we can earn many clients by creating blogs and articles (as many as over 250 article on that particular topic, as said by Mr. Khoa Bui, one of the speakers) and promoting it online, it has more impact when promoting sites, it gives the site to be expose and more percentage to be seen by the viewers and visitors (of websites). Second, we need conversation rate, and lastly the price and that is how we get sales. According to Ms. Janette Toral, when creating blogs, we need to create related topics or how we want to build the blog sites, like if it’s about real estate, it’s best to make articles related to real estate topics, land and properties. More articles means more content, more contents is equals to more traffic (other term for website viewers/visitors), more traffic means higher percentage to earn income. We need to write articles, create videos about related articles, and connecting in all social media sites to generate traffic, article writing earns potential.
Mr. D.J. Dimaliuat, a investment consultant and businessman here in the Philippines discussed about Real Estate Online Marketing. According to him, there are advantage in online marketing, these are, first, huge market, because on the internet world, you have a wide and vast area that your posts can possibly been viewed, second is quality leads, it assures that it leads to quality clients online, and last is 24/7 or non-stop operation of marketing, not like on real world, online marketing doesn’t stop at the end of the day, even when sleeping, it operates online. Mr. Vonj Tingson of Career360.ph discussed about business design. Business can be designed by researching for a problem, it means what most client needs, and a helpful tip is finding an open space in the industry, which means your business is unique from the other businesses. Then define your solution, how you can solve the client needs, and your business should fit your passion. Finalize your business by defining your revenue, if you can earn an income on that business.
If we need to expose our sites, we need to optimize it on search engines. There are four ways in optimizing it. First, we need a keyword search for our site to appear when someone is searching for anything related to our sites. Second, we need to choose our battle, it means we need to see if our keywords for search engine has many competitors, we need to choose the less competition but more opportunities. And lastly the “rinse, lather, repeat”. Miss Eden April Alemania-Dayrit taught us about her strategy in her real estate experience, she told us we can do her process in selling a property, “Find-Fund-Fix it-Sell it”. We need to find a selling property, then we need to invest to that property to fix and improve it, and sell it to higher but still affordable price to have an income.
Online Cashflow Mastery includes ‘article writing’, ‘optimizer’, and ‘discipline’. Article writing at least 250 article on that particular topic, optimize your site by using keyword optimizer, and discipline to do repeatedly the processes.
We can also use Facebook on earning income online in three easy steps. First create a Business Fan Page and make its design attracting to the viewers eyes by making all photos on the fan page similar and related, display photo, cover photo, and the display albums.
Second is ‘call to action’, it means always update the fan page and entertain existing and new happy clients that needs our help. Lastly, ‘promote, promote, promote!’, promote and advertise our fan page on facebook and any other social media sites.
The workshop was excellent and very helpful to people who’s planning to have their business online.